Julie Anne San Jose is the newest female celebrity ambassador of Lee Jeans!

Known all-over as Asia’s Pop Diva and Kapuso multi-talented performer Julie Anne or JAPS to fans has once again made news in the Philippine fashion scene as she flaunts her influential sense of style some more and this time with her all-time favorite denim brand – Lee!

Being used to the glitz and glamour of showbiz, Julie has graced red carpets one after the other with much confidence. What a lot don’t know about her is that off-cam, she prefers to rock denim outfits as it combines comfort and chic at the same time.

During the media launch and conference held at Victorino’s Quezon City, Julie Anne look absolutely chic and sexy wearing a specially designed Lee denim dress.

Lee has become a staple in her wardrobe because of its practicality and for being a durable work-wear maker which makes the brand perfect for her lifestyle as a celebrity.

The 25-year-old Kapuso artist embodies the brand with her unapologetic attitude of living life to its fullest while having fun. Being one of the Clash Masters of GMA’s all-original Filipino singing competition ‘The Clash’ and a mainstay performer in the weekend variety show ‘Sunday PinaSaya,’ Julie approaches the spotlight with her uncompromising personality.

Lee Jeans has been a cult-favorite over the decades, creating the world’s most iconic signatures of quality, innovation and denim craftsmanship.

The trend-setting fashion giant is set to release a collection under their new line ‘Lee 101 Plus,’ headlined by Julie, which included well-structured, fashionable yet versatile pieces that everyone can wear to a casual date or even a night out.

In celebration of Lee Jeans’ 130th anniversary, they will bring collectibles and exclusive anniversary merchandise for the consumers via a pop-up store tour that will kick off in Manila, Philippines and make its way through China, Japan, Thailand and Hong Kong.

Julie Anne recently went to General Santos to visit her fans in a ‘Meet and Greet’ Mall Show at KCC GenSan last November 29. The event, which featured a Lee pop-up exhibit with fun-filled D.I.Y. activities, was well-attended despite the weather. Hundreds of fans from different areas of the country flew over to GenSan to see and groove with Lee Jeans’ newest female ambassador.

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