The National Book Development Board (NBDB) is all set for the 4th Philippine Book Festival (PBF)— the country’s only marketplace dedicated exclusively to all-Filipino books and published works, and a shared third place for publishers, writers, illustrators, readers, educators, and industry stakeholders. The festival runs from March 12 to 15, 2026 at the Megatrade Hall, 5th Floor, SM Megamall in Mandaluyong City.
“With the continued interest we saw in the last few years, we are encouraged by the growing appreciation for Filipino stories and content,” said NBDB Executive Director Charisse Aquino-Tugade. “The strong public response affirms that there is a meaningful demand for books that reflect our own culture, languages, and lived experiences.”
Building on that momentum, the NBDB sees PBF 2026 as an opportunity not only to expand visitor turnout and exhibitor participation but also to strengthen access to locally produced books and learning materials. In a milestone for the festival, Day 1 (March 12) will be open to the general public for the first time, welcoming all readers alongside the Department of Education (DepEd) and its book evaluators from across the country.
Four Realms, One Rainforest
PBF 2026 reimagines its four signature realms within a rainforest-inspired setting. Aral Aklat highlights books as tools for learning and discovery, featuring textbooks and teaching guides. Booktopia invites visitors to explore the breadth of Filipino fiction and nonfiction. Kid Lit nurtures early readers through interactive, child-friendly experiences. Komiks celebrates the visual richness of Filipino comics and graphic storytelling.
This year’s lineup brings together the full spectrum of Philippine literary life. National Artist for Film and Broadcast Arts Ricky Lee, National Artist for Literature Virgilio Almario, and prominent historian Ambeth Ocampo will be on hand for book signings alongside trade-book superstars Jonaxx and Ron Canimo, kidlit masters Eugene Evasco and Luis Gatmaitan, and komiks legends Manix Abrera and Pol Medina. GMA Network, together with PaperKat Books, will also launch “Encantadia Chronicles: Sang’gre” at PBF 2026.
Beyond the realms, the festival offers a range of spaces for connection: Lugar Lagdaan for book signings and reader-author meetups; Bahay Ilustrador for a look into the world of visual storytellers; Gubat ng Karunungan for workshops, talks, and masterclasses; the Fiesta Stage for major programming and performances; and Umpukan for informal community conversations.
The NBDB, in cooperation with the National Library of the Philippines, will also feature facsimiles of Jose Rizal’s Noli Me Tangere, Doctrina Christiana, and Fr. Manuel Blanco’s Flora de Filipinas—rare works that anchor the festival in the Philippines’ deep literary heritage.
A highlight of the four-day run is the 43rd National Book Awards (NBA), to be held on March 14 at the Fiesta Stage. The NBA acknowledges the works of authors, illustrators, editors, translators, and publishers whose books have helped shape the country’s literary landscape.
Into the Gubat ng Karunungan
This year’s festival takes its theme from the richness underfoot and overhead: Gubat ng Karunungan, or Rainforest of Knowledge. The key visual, crafted by returning artist and designer Joffrey “Pepot” Atienza, follows two characters, Yaz and Ye-ey, as they journey through a teeming rainforest, taking in its flora, fauna, and falls.
Drawing on his daily life at the foot of Mount Banahaw in Lucban, Quezon, Atienza wove recycled paper into the artwork as a deliberate gesture: the same trees that give us paper carry the stories we tell. “Our stories, our books, and our karunungan all start here—in the biodiversity we need to protect,” he said.
A Festival Dedicated to Philippine Literature
“The Philippine Book Festival is positioned not only as a literary event but also as a third place that connects key players in the publishing and education sectors,” Aquino-Tugade said. “By convening publishers, institutional buyers, educators, and readers in a single venue, the festival supports broader efforts to improve access to quality Philippine books and sustain the local publishing industry.”“Let’s make the Philippines not just a nation of readers, but a global powerhouse of authors and creators,” Aquino-Tugade concluded.
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