Philippine Seven Corporation President and CEO Jose Victor Paterno led the official announcement of the 4000th 7-Eleven store in the Philippines with the grand opening of its new Newport District outlet in Pasay City. This is a fitting milestone to celebrate the presence of 7-Eleven in the Philippines!
The very first 7-Eleven store opened in the country in February 29,1984 at the corner of EDSA and Kamias Road. What began as a modest outlet quickly turned into a staple of daily life becoming a popular call for a quick stop to grab a snack, drink or your daily essentials.
From 40 stores during its first decade of existence, 7-Eleven grew to 4000 stores nationwide in 40 years, with majority of the growth happening in last couple of years due to its aggressive nationwide expansion campaign that resulted to the creation of 28 strategically placed company-owned distribution centers that solved most of the company’s logistical challenges.
Remaining committed to “being the Filipinos’ neighbor you can count on”, words of the late Mr. Vicente T. Paterno, founder of Philippine Seven Corporation, the exclusive licensee of 7-Eleven in the Philippines, the country is now the fastest growing 7-Eleven franchise in the region with a store count coming in second only to Japan.
The legacy of PSC’s leadership continues on in Mr. Jose Victor Paterno, President and CEO, as he continues the work started by his late father.
“Celebrating 40 years in the Philippines and opening our 4000th store is a significant achievement for us. It underscores our commitment to delivering convenience and exceptional service. We’re excited to keep serving our communities and look forward to the future”, he says.
The family’s dedication to the company has played a pivotal role in the brand’s growth and success over the decades.
Co-founder and now Chairman of the Board Mr. Jose T. Pardo, praised:
“Reaching 4000 stores is an incredible milestone that reflects the trust and loyalty we’ve earned from our customers over the years. It’s also a tribute to the hard work and dedication of our team. We are proud to continue being an integral part of Filipino daily life.”
According to Pardo, the current official count is actually 4010 and they are projecting to finish 2024 as 4100 stores strong. For the next year the target is at 500 more stores with a promised expansion in Western Mindanao and the Zamboanga Peninsula region. Hopefully, PSC will be at 5000 by the end of 2026.
To commemorate the recent milestone, PSC has launched a year-long campaign “Forty-gether kasama ang paborito mong kapitbahay”. This highlights the brand’s journey from a single store to a nationwide presence and reinforces its role as a cherished neighborhood companion.
In addition to the 4000th store in Newport, PSC is excited for the opening of another new store in Angeles City, Pampanga, also today.
Through this branch, PSC continues to expand its 21 To Go chicken and Cafe Reserve brands. Aside from upgraded store features and expansive dining spaces, this store utilizes renewable and sustainable energy with the use of solar panels as part of PSC’s efforts towards more sustainable and environmentally friendly store practices.
As 7-Eleven celebrates 40 years, it recognizes the countless moments and connections forged within its thousands of branches. From Slurpee runs to late-night cravings, 7-Eleven remains the neighbor you can count on-a trusted friend in every Filipino’s daily life, blending convenience with a warm sense of familiarity.
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