Global innovator Laifen, known for its engineering breakthroughs and minimalist personal care designs, is now in the Philippines, offering faster, smarter, and gentler hair styling solutions.
Since its founding in 2019, the brand has combined precision engineering with user-focused design to create high-performance tools that have reached over 20 million users worldwide as of early 2025. Marking its official Philippine debut, Laifen brings its acclaimed technology to local consumers, helping them achieve professional-level results at home.
Laifen’s smart hair dryers pair powerful airflow with intelligent temperature control to keep every strand smooth and protected, now available to Filipinos in the brand’s first local hair dryer lineup.
Compact, Maximum Performance: Laifen Mini
The Laifen Mini redefines what a compact hair dryer can achieve as it offers a combination of power and intelligence for every user.
Powered by a next-gen motor reaching 110,000 RPM, the Laifen Mini ensures ultra-fast drying while operating quietly at 61 dB, thanks to Advanced Noise Reduction.
Weighing only 299 grams, excluding the nozzles and cord, its lightweight and compact design makes it travel-friendly and easy to handle during full styling sessions. Additionally, its Smart Temperature Control safeguards hair by monitoring heat 100 times per second, while the Negative Ion Generator boosts shine and combats frizz.
It also features a Child Mode that provides gentler airflow and temperature for younger users. Crafted from high-grade nylon with 30% fiberglass and featuring a dual-layer magnetic filter, the Laifen Mini combines speed, safety, and hair-friendly technology in one sleek package.
Experience fast, quiet, and healthy hair styling with the Laifen Mini. Priced at P5,799 SRP, it is now available for just P3,599 through Laifen’s official Shopee, Lazada, and TikTok stores for a limited time. The Laifen Mini comes in three chic colors: Green, Blue, and White.
Precision Meets Power: Laifen SE 2
Building on the success of its predecessor, the Laifen SE 2 raises the bar in hair styling with its improved overall performance.
Its motor spins at 108,000 RPM, generating an airspeed of 21.5 m/s for ultra-fast drying. The Laifen SE 2 offers 10 customizable hair styling combinations, 2 airspeeds and 5 temperature levels, allowing users to achieve their desired look with precision. By regulating heat 80 times per second, its Smart Temperature Control prevents hair damage.
Combined with a low-noise, premium design and six layers of advanced noise reduction, the Laifen SE 2 operates at only 59 dB that is quiet enough to feel like a gentle breeze.
The Laifen SE 2 is available for P7,499 SRP and comes in a sleek White color. For a limited time, customers can score the device for only P4,499 exclusively through Laifen’s official Shopee, Lazada, and TikTok stores.
Look Good, Spend Less: Laifen SE Lite
Affordable doesn’t have to mean compromising on performance, and the Laifen SE Lite proves it.
The Laifen SE Lite features a lightweight body and an optimized center of gravity, making it effortless to hold, even during longer styling sessions. Compared with the Laifen SE, it’s 6mm shorter and 15% lighter, for a more comfortable, easy-to-handle experience.
Equipped with high-speed technology, the Laifen SE Lite dries hair quickly, saving valuable time. At the same time, 150 million negative ions reach every strand to eliminate frizz and static, leaving hair smooth and healthy-looking.
Its six-layer noise reduction system keeps the sound at a gentle 62dB, creating a calm and relaxing styling experience. Meanwhile, its Smart Temperature Control adjusts the heat 50 times per second, protecting hair from overheating, burns, and damage while ensuring consistent and safe results.
Get the Laifen SE Lite for only P3,799, available in three lovely colors: Tan, Pink, and Purple. Shop now through Laifen’s official Shopee, Lazada, and TikTok stores and get an exclusive limited-time price of P1,999.
Get Your Laifen Hair Dryer Today
Filipinos can now experience Laifen’s full maiden lineup of smart hair dryers, available in stores nationwide and online via Shopee, Lazada, and TikTok. Online shoppers can snag limited-time discounts and a free comb, while stocks last.
To celebrate the launch, there’s a special bundle deal: offering a special bundle deal: buy the Laifen SE 2 or Laifen SE Lite and enjoy 50% off a waterproof bag. On top of this, new followers can also claim a P100 OFF voucher to maximize platform savings.
With this collection, Laifen brings professional-level hair styling within reach. Combining speed, precision, and care, these tools deliver flawless results effortlessly, anytime and anywhere.
Discover more about Laifen and their cutting-edge hair styling tools by following their Facebook page at https://www.facebook.com/laifen.philippines, Instagram at https://www.instagram.com/laifen_ph, and TikTok at https://www.tiktok.com/@laifen.ph.
About Laifen
Established in 2019, Laifen began with its independently designed 110,000 RPM high-speed brushless motor, the innovative core behind its internationally recognized line of hair dryers. Building on this engineering foundation, the brand expanded into oral care in 2023 with a sensor-controlled electric toothbrush and advanced grooming technology in 2025 with a high-speed linear motor electric shaver. These innovations reflect Laifen’s ongoing commitment to precision, performance, and hair-friendly technology, reinforcing its reputation as a leader in high-performance personal care solutions.
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