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Krispy Kreme is leveraging technology to further strengthen its market leadership in the Philippines.  The global doughnut brand recently rolled out its first Krispy Kreme Mobile App, an innovation that reinvents customers’ delivery experience and integrates other services to create ease, accessibility and delight for customers.

The Krispy Kreme Mobile App offers five key functions: Ordering, Stamping, Coupon Rewards, Store Locator and Push Notifications.

“Krispy Kreme is always at the forefront of innovative ideas that aim to always raise the bar on quality in our products and services, and delight in our customers. We are very excited to introduce the first mobile app of its kind in the foodservice industry that will simply change the way customers enjoy their favorite Krispy Kreme treats,” shared Ariane M. Valinton, Marketing Manager for Krispy Kreme Philippines.

Ariane Valinton- Krispy Kreme Marketing Manager, Jim Fuentebella -Director and Chief Marketing Officer for Max's Group, Inc., Raymond Cayabyab - Mobext Phils. General Manager and Jeremy Obial- Mobext Phils. Chief Technology Officer
Ariane Valinton- Krispy Kreme Marketing Manager, Jim Fuentebella -Director and Chief Marketing Officer for Max’s Group, Inc., Raymond Cayabyab – Mobext Phils. General Manager and Jeremy Obial- Mobext Phils. Chief Technology Officer

With Krispy Kreme’s mobile app, finding a Krispy Kreme store is now as quick and easy as a tap on any mobile device. With an interactive store locator feature, fans may easily identify the Krispy Kreme store that is nearest to their location, from Luzon all the way to Visayas and Mindanao!

To further heighten the excitement for customers, Krispy Kreme is also introducing its Stamp Cards and Coupon Rewards.

Krispy Kreme Mobile AppWith every single-receipt transaction worth at least PhP 150, customers will be awarded with stamps that will unlock the Rewards Page in their mobile app.  They can avail of coupons that may be exchanged for yummy Krispy Kreme treats! For the first stamp, customers will receive 1 Original Glazed Doughnut coupon. They get an energy boost with Krispy Kreme’s 8 oz. signature coffee for the 3rd stamp, a choice of hot or iced coffee beverage for the 6th stamp, one box of 6 Original Glazed Doughnuts for the 6th stamp, and one Krispy Kreme collectible tin with half a dozen Original Glazed Doughnuts for the 12th stamp.

With the Krispy Kreme Mobile App, fans can be among the first to know about Krispy Kreme news such as new products, tie-ups and promos.

“With this innovation from Krispy Kreme, we aim to reach out to more customers and further strengthen their brand experience with a more fun, exciting, interactive way to enjoy and share their favorite Krispy Kreme delights,” Valinton concluded.

The Krispy Kreme Mobile App is free and may be downloaded using any OS and android device. Learn more about the latest innovations from Krispy Kreme, visit www.krispykreme.com.ph

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raindeocampo

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