As a way of shedding more light on the issue, BAYO have decided to reveal the full concept of the “What’s Your Mix” Campaign. Here’s how the campaign is suppose to look like:
“The ‘What’s Your Mix’ campaign was meant to be a three-part series rolled out over the next few months with the intent of celebrating nationality, heritage and personality mix. Unfortunately, the message got lost along the way. Despite this, we at BAYO, will continue our 20-year tradition of celebrating the diversity and uniqueness of every Filipino.” - Ms. Lyn Agustin, BAYO Vice President
Well, as it turns out – there’s ‘more than meets the eye’ with the WHAT’S YOUR MIX campaign. The ‘exaggerated’ reaction and opinion of the public on the BAYO “What’s Your Mix” statement has forced BAYO to show the whole concept of the campaign to the people. And you’re seeing it first here.
But I guess, all is not loss for the campaign because right now I am already wondering who might be BAYO’s brand ambassador for Phase 2 (50% Tagalog and 50% Ilongga) and Phase 3 (50% Nice and 50% Naughty).
For Phase 2, I’m guessing Carla Abellana and Phase 3 my best bet is Lovi Poe ..
I should have a contest for this hahaha WHAT’S YOUR GUESS?