UnionPay, one of the fastest-growing global payment network announced yesterday its partnership with the Philippine Basketball Association, the 2nd oldest pro basketball league in the world.
The announcement was made in a special press briefing held at the Media Room of The Araneta Coliseum last with UnionPay International Southeast Asia Deputy General Manager Vincent Ling and PBA Commissioner Willie Marcial.
“UnionPay is delighted to be the Official Payment Partner of PBA. The PBA partnership is our first major sponsorship in the country, and also our first basketball sponsorship globally,” said Vincent Ling during the media briefing. “Our strategy is to always serve and connect on a deeper level with our consumers and local communities. As such, UnionPay is constantly engaging our Cardholders through exciting activities. With the PBA partnership, we hope to bring heightened excitement surrounding the games to fans and UnionPay Cardholders.”
Basketball is the number one sports in The Philippines, watched and loved by millions of people. It has the amazing ability to connect Filipinos from all walks of life, similar to how UnionPay connects consumers, merchants and businesses together.
As the Official Payment Partner, UnionPay’s sponsorship is comprehensive and covers all three conferences – Commissioner’s Cup, Governor’s Cup and Filipino Cup, PBA Run for a Cause marathon to raise funds for various charities and the PBA All Stars Week.
PBA Commissioner Willie Marcial said:
“We are thrilled to have UnionPay onboard as our first ever payment partner. Over the years, PBA has elevated the level of professionalism and the standard of the basketball in the country. We are proud to make the game ingrained in the fabric of the Pinoy society, and are pleased to partner with UnionPay, who has the same focus to fully serve local communities and residents.”
UnionPay’s sponsorship kicks off with the Commissioner’s Cup at Araneta Coliseum on July 10 at the match between Rain or Shine Elastopainters and Magnolia Hotshots Pambansang Manok followed by San Miguel Beermen and Phoenix PULSE Fuel Masters. PBA match spectators can look forward to exciting on-court game “UnionPay – Shoot Your Way” organized by UnionPay to win exclusive PBA merchandises and more.
Shoppers visiting Gateway Mall located just beside Araneta Coliseum on July 10 and 11 can also experience the UnionPay MVP Shootout game at the mall’s atrium to win attractive prizes and apply for UnionPay cards.
As the Official Payment Partner, UnionPay will also be offering exclusive privileges to its customers. Any amount spent between July 10 and August 31 2019 with UnionPay Cards issued locally can win “Money Can’t Buy” exclusive PBA merchandises, including PBA jerseys, shirts and Molten basketballs endorsed by popular PBA players.
UnionPay Cardholders need to register their spend at www.unionpaywin.com to participate.
Consumers can look forward to more exciting activities throughout the year organized by UnionPay surrounding its PBA sponsorship.
In the Philippines, UnionPay cards are issued by BDO, BOC, Omnipay, PNB and RCBC Bankard, and are widely accepted at merchants and ATMs across the country. For more information on UnionPay, visit www.unionpayintl.com/en.