SM Mall of Asia and Pacific Licensing Studio together with partners Penshoppe, Axis Watches, DeVant, Magnolia Chocolait, Purefoods Tender Juicy Hotdogs, Nestle Crunch and ToyCon 2013 launched the Man of Steel Defender of Earth Movie Preview and Exhibit at the Atrium of SM Mall of Asia.
Mall goers, spectators and launch guests together watched the latest trailer of the new Superman Movie, MAN OF STEEL which will open in theaters on Wednesday, July 12 (Philippine Independence Day). MAN OF STEEL stars Henry Cavill as the new Superman, with Amy Adams (Lois Lane), Michael Shannon (General Zod), Russell Crowe (Jor-El) and Kevin Costner (Jonathan Kent). Directed by Zack Snyder and produced by Christopher Nolan for Warner Bros.
The exhibit features some awesome Man of Steel movie-inspired displays and semi life-sized standees of Superman and General Zod. The exhibit also features some awesome Superman replicas and memorabilia. More Man of Steel items are expected to come out specially during the upcoming ToyCon 2013 which will be held at the SM Megatrade Halls of SM Megamall on June 14-16. Representing ToyCon 2013, blogger Azrael Coladilla made the announcement during the Man of Steel launch.
Also present during the super launch are 2006 and 2008 World HipHop Dance Champions The Philippine All Stars.
Penshoppe also showcased their cool man of steel collections. No capes, just some badass outfits to wear during the movie’s opening week.
Four Axis watches and one DeVant LED TV were also raffled off during the launch.
The Man of Steel Defender of Earth Exhibit will run from June 7 to 16 at the SM Mall of Asia.